Branding, Packaging + Illustration

About

Hello, I’m Lucy,

an award winning
freelance Senior Designer / Design Director with over 15 years international experience.

 

 

Hey I’m Lucy, a Senior Designer / Design Director based in the U.K. after 11 amazing years in Sydney and 2 in Amsterdam.

During my career, I’ve been fortunate to work with large multi-national agencies, such as Design Bridge, Bulletproof, Dragon Rouge, Landor, AKQA and Dentsu on Fortune 500 brands, as well as smaller boutique agencies and start-ups. Over the past few years I’ve specialised in branding, packaging design and illustration.

I’ve also led and overseen integrated advertising campaigns across TV, digital, print and social media. This has included working with some of the worlds most recognised brands: Ben & Jerry’s, Carlton & United Breweries (CUB), Coca Cola, Dove, Harley Davidson, Lloyds, Nikon, Oakley, Toyota and Unilever to name a few.

If I'm not at my desk, sketching or painting, you’ll find me hiking, searching for the best food in town or adding to my list of countries travelled.

If you have any projects or opportunities (wherever you are in the world!) that you’d like to discuss, please don't hesitate to get in touch. For a more detailed work history please view my LinkedIn profile.

 

 
 

Previous Clients & Projects

ABC - AUSTRALIAN BROADCASTING COMPANY   /   ACCOLADE WINES   /   AIR WICK   /   AMD   /   ARNETTE   /   APOTHIC WINES   /   BAKER’S WHISKEY   /   BANROCK STATION   /   BASIL HAYDEN   /   BÉBÉ CONFORT   /   BEN & JERRY'S   /   BUSHELL'S TEA   /   CAMPARI   /   CANTU   /   CAPILANO   /   CELESTINO   /   CHANNEL 9   /   COCA-COLA   /   CORNETTO   /   COLES   /   COUGAR BOURBON   /   CUB - CARLTON & UNITED BREWERIES   /   DAIRY FARMERS   /   DIAGEO   /   DOUWE EGBERTS   /   DOVE   /   DULUX   /   DYMOCKS   /   GLASSHOUSE FRAGRANCES   /   GLEN GRANT   /   GLORIA JEANS   /   GORE-TEX   /   HARDIN’S CREEK   /   HARLEY-DAVIDSON   /   HARPIC   /   HARRIS FARM   /   HARVEST SNAPS   /   HEINEKEN   /   HUGGIES   /   IGA   /   IMPULSE   /   JACOBS   /   JIM BEAM   /   JOHMA   /   KETLE ONE VODKA   /   KRISPY KREME   /   KRUIDVAT   /   LACTALIS   /   LINDT   /   LIPTON ICE TEA   /   LITTLE BOOK   /   LLOYDS BANK   /   L’OR   /   LONE RIVER   /   LYNX   /   LYSOL   /   MAGNUM   /   MAMBO   /   MASTERCARD   /   MAXI-COSI   /   MEGARED   /   MITRE 10   /   MONDELEZ   /   MUCINEX   /   MURRAY RIVER ORGANICS   /   NEURIVA   /   NEWS LIMITED   /   NIKON   /   OAKLEY   /   OREO   /   4 PINES BREWING CO.   /   PEIJNENBURG   /   PIQUE TEA   /   PLASTIC BANK   /   PLUS SUPERMARKT   /   RADEON   /   RADLEY   /   RECKITT BENCKISER   /   RED ENERGY   /   SAZERAC   /   SHERIDAN   /   SMIRNOFF   /   STAPLES   /   STREETS   /   SUNBEAM   /   TASSIMO   /   THE ICONIC   /   TOYOTA   /   TREKPLEISTER   /   TRISCUIT   /   U BY KOTEX   /   UNICHARM   /   UNILEVER   /   UNIQLO   /   VANISH   /   VOLVO   /   WESTS GROUP